A Glimpse of Alma Asinobi latest edition of Doing Life With.
BellaNaija New series “Doing life with” is a series aimed in show casing the lifestyle of individuals, how they are living, traveling, working and caring for their families. According to the micro blog which aim to document the lifestyle of people and ensure everyone is well represented through storytelling.
On her recent
conversations session with Abiodun Sule, a lone dad during her father’s day
special edition. Doing Life with Alma Asinobi a tech savvy, travel entrepreneur
and a marketing copywriter. Below are some highlight captured from Alma Asinobi
edition of doing life.
Hey Alma, tell us how you’re feeling right now in 3 words
It’s the weekend and I just got off work, so relieved, chill
and happy. These are probably the blandest words you weren’t expecting but
capitalism has drained all my energy
We’ll manage that, haha! So… Alma Asinobi in 3 sentences?
Alma Asinobi is a content creator, travel entrepreneur and
world citizen currently on a mission to visit every country in the world. She’s
a foodie who forgets to eat, and a free spirit who always finds her way back
home. Alma is Spanish for soul so regardless of what she does,
you can always count on her to bring her fullness along.
What a bio! You’re in marketing, tech and a… travel
consultant? Tell us all about your career journey, the choices you made and the
decisions behind them
If I started to tell the whole story of my career journey,
it’s probably my grandkids who will end up concluding this piece because
it’s loooooong! But let’s just say I’ve proactively sought out
opportunities and stayed prepared for them when they came.
I have 3 degrees in Architecture, but by degree 1, I already
knew I wasn’t going to practice within the Architecture space. You’d wonder why
I went on to get second and third degrees. Well, how do I answer this without
sounding like the kid in class who used to remind the teachers to give us homework?
I like school. I like the structure, the race against time,
the living on the edge, and most importantly at the time – the allowance.
Being in school gave me a safety net and financial freedom
to experience different ideas and explore my different passions without
worrying about whether or not those passions could pay my bills. Thanks to the
most supportive parents in the world, I knew at the end of the month, I would
receive an allowance.
During the years I spent in school, I started an online business,
started a blog, tried my hands on photography, and even modelling. The
experience I gathered from these helped me find my most marketable skills and
hone my craft without worrying about money.
It was my background with my online business and social media
that got me my first job in tech. My blog transitioned into my social media
content as you know it today. And before you ask, Architecture school trained
my design eye too, and that gives me an edge and helps me deliver excellent
work in everything I do, so it’s not a waste haha.
My career journey has been one of constant reiteration and
evolution. I believe my fluidity is my superpower.
What’s a typical day like for you?
A typical day for me is the same as the next, except for
when it’s not. My morning alarm goes off at 7 a.m. and you won’t believe how
much I want to say that the first thing I do is head to the gym.
When I wake up – usually on my couch, where I fell asleep
while watching Big Bang Theory for the 6th time – I stare into space right
after I have sat up for a few seconds, just to confirm that my legs still work.
You never know.
I use that time to make a mental note of what I want to
achieve that day. Next up, I have a quick worship session while I do any chores
and just get ready for the day. Everything that happens afterwards is pretty
much vibes and largely depends on what part of my work is finding full
expression that day – tech babe, travel creator, or business owner.
I usually forget to have breakfast until late in the evening
when I think of calling my mum and I know she’d ask me what I’ve eaten that
day.
I’m an introvert, and the only time I don’t miss my bed is
when I’m in it. So every time I have to go out, I grumble just a little bit,
but sometimes I end up having fun, especially when I have my friends with me.
An introvert and travel creator? How does that work?
To be honest, when I’m travelling, I’m in full explorer
mode. So most of my routine stays the same, except that I go out more and
grumble less about it.
One travel experience that will forever be etched in your
memory?
My first trip outside Nigeria by plane was a solo trip to
Senegal. I had scraped my savings together and taken the biggest bet on myself
to begin my journey around the world.
Once the pilot announced that we were beginning descent, I
looked out the window and I could see the airport we were approaching, and my
eyes started to water. Once the tyres came out and we touched down, I burst
into tears. I was weeping and sobbing like a child.
Words cannot express how I felt in that moment. Surreal is
an understatement. Something woke up inside me that day, and it has stayed
alive since then. I’ve gone on to have many beautiful travel moments, but I can
never forget that one.
It wasn’t my first time on a plane but this one was
different. It’s why one of the programs I’m working on in my travel company is
to give underprivileged and terminally ill children their first flying
experience. Everybody needs to feel it!
Awww, love that! Let’s talk about the challenges of
running a business as a young person, do you have ‘Oh! No’ moments? How were
you able to navigate them?
Everyone has “Oh no” moments regardless of their age. The
only advantage you have as a young person is time to try again over and over
until you get it right. One “Oh no” you’ll never hear from me is “Oh no, I give
up.”
I’m a we’ll-always-find-a-way girl, and it’s abundantly
clear in the risks I take. I honestly believe there’s a key to every door and
will stop at nothing to find it. I don’t take no for an answer.
This mindset helps me in business as much as it does in
every aspect of my life. I manage my “Oh No” moments with as much optimism as I
can, then keep trying till I get an “Ah yes”.
Tell us how you cope with stress or setbacks in your life
you know, inflation, shaky economy, bad govt. policy – in short, everything the
average Nigerian goes through
I’m no longer 100% based in Nigeria, so things are a little
different for me now. Even before I moved, I spent most of my time travelling
anyway, so I was hardly in Nigeria.
You know the thing about Nigeria everyone needs to
understand? You can’t run from it. It will always catch up with you. Being
Nigerian is almost like a tattoo on your forehead. You can wear a fringe bone
straight wig all your life to cover it, but one day a pigeon will fly from
nowhere and yank it off your head. And alas, you’re exposed. From the
airport in that fancy island country where you show your green passport, to the
website that won’t let you check out because they don’t accept naira
cards.
I deal with all the stress by shutting off and spending time
with myself, sleeping, watching my favourite series, and talking to my little
sister. Calling home keeps me grounded and refreshes me. It’s one of the few
things in my life I really look forward to that never gets old.